Services
Keyword Research
Keyword research reveals the terms and phrases your audience uses when searching online, helping you align your content with their needs and intent. By strategically using these keywords, your website can rank higher in search results, attract quality traffic, and boost conversions. It also shapes your content strategy and uncovers opportunities to stay ahead of competitors, making your SEO efforts more effective and targeted.
Website Audit
A website audit is a detailed assessment of a site’s overall performance, including its technical structure, on-page factors, content, and backlinks. Its purpose is to detect issues that affect search visibility, user experience, or functionality, and to suggest practical solutions for improvement. Performing a website audit helps businesses boost rankings, increase organic traffic, and align their site with SEO best practices.
On Page & Off Page SEO
On-page SEO focuses on optimizing specific web pages to boost search visibility and attract the right audience. It includes improving titles, meta descriptions, headings, content, keyword usage, internal links, and images. When these elements align with user intent, search engines can better interpret relevance, while visitors enjoy a more valuable and engaging experience.
Off-page SEO involves actions taken outside your website to increase its authority, relevance, and rankings in search engines. Key strategies include earning quality backlinks, leveraging social media, collaborating with influencers, and guest posting on reputable sites. These efforts build credibility, drive targeted traffic, and enhance overall search performance.
Reporting and Data Analysis
Reporting and data analysis in SEO focus on tracking and evaluating key performance metrics to assess the success of optimization efforts. This includes monitoring organic traffic, keyword rankings, CTRs, and conversions, then identifying patterns and growth opportunities. By transforming data into insights, it guides strategic decisions that boost visibility, engagement, and overall search performance.
